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ADD EXTRA SPARKLES AND GIVE YOUR PROPERTY THAT EXTRA SALES APPEAL

By Liam Worth

You rarely need to spend thousands of dollars to make your home attractive. Buyers are attracted by the appearance of your property and, when they inspect it, they are influenced by its atmosphere. The right appearance outside, followed by the right mood inside, gives you the best chance to get the highest price. You rarely need to spend thousands of dollars in renovations or repairs to make your property attractive. All you have to do is pay attention to some obvious points, all of which can make a big difference to your price.

Falling In Love

Buying a home is emotional. The feeling of a home is more important than the price. If your agent has ‘qualified’ the buyers, they will not be ‘lookers’; they will be genuine people who can afford your asking price. Their feelings will be the main reason they accept or reject your property. The word ‘love’ is common with home-buying – and even with land, when buyers report loving the location. Buyers say, “We loved that home and that’s why we bought it.” So make sure you present your property at its finest. Remove or fix anything that might ‘turn-off’ the buyers.

First Impressions

We are attracted to homes the same way we are attracted to people. The first thing we notice is the outside. If the property is clean and neat and welcoming, we are interested. If it is scruffy or dirty, we are turned off. Buyers often say they “just want to look from the outside.” They want to see if they are attracted by the appearance. For this reason you need to be careful how your agent markets the property. Advertising an address, and opening for inspection a property that might not be attractive from the outside, can lose many buyers.

To make your home look its best, attention to detail is crucial. When you live in a property, you can overlook its little faults. It is now time to have a fresh look. Stand in the street and look at your property as if you were seeing it for the first time. Try hard to pick faults. It is better that you find the faults, while there is time to fix them, than the buyers find the faults. Try to judge your property by the standards of the buyers, not by your standards – try and see it through strangers’ eyes. The challenge is to make your property as attractive as possible without spending too much.

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